Goal
Develop a unique sweepstakes tied to A&E’s mystery block programming.

The Execution
Marlin arranged and supervised the amenities for 23 grand prize winners and their guests aboard a two-day Caribbean Mystery Cruise sponsored by the network. On board, guests were treated to an all-star murder mystery show. The Agency handled all sweepstakes administration, registration, bonding, and fulfillment.

Results
The murder mystery cruise provided the right theme to support the networks new programming block of biographies, mysteries, and specials.